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Cemetery Tourism & Engagement Consulting

Turn your cemetery's potential into meaningful community engagement.

Cemeteries have incredible opportunities to welcome people in, share the stories held within their grounds, and become more visible within their communities. Turning those opportunities into successful programs, however, takes planning and a clear sense of purpose. A Grave Affair works with cemeteries to determine what engagement can look like for their organization and how to make it sustainable.


You may be considering your first public program. You may already have a successful tour and want to build on it. Or you may simply know there is more your cemetery could be doing but aren't sure what comes next.


That's where I can help.

How A Grave Affair Can Help

Cemetery Tourism & Programming

Ready to bring more people through your gates? A Grave Affair helps cemeteries develop tourism and programming that fits the organization rather than following a one-size-fits-all model.

That may mean creating a new tour, building an annual calendar of events, strengthening an existing program, developing community partnerships, or finding ways to accomplish more with limited staff and volunteer capacity.

The goal is to create experiences that people want to attend and that your organization can realistically sustain.

Storytelling & Interpretation

Every cemetery has stories worth telling, and the most recognizable names on the grounds aren't always the most compelling ones.

A Grave Affair can help identify the people, places, events, and larger themes that make your cemetery distinctive and turn that research into engaging interpretation.

Projects may include tour development, research planning, educational programs, interpretive content, or training for the people responsible for sharing your cemetery's stories.

From Engagement to Growth

A successful event shouldn't end when the last visitor leaves. The people attending your tours and programs have already demonstrated an interest in your cemetery. The question is what happens next.

A Grave Affair helps cemeteries create intentional ways to continue those relationships. That could mean improving follow-up communication, building an audience for future programs, increasing community support, or identifying appropriate opportunities to connect engagement with the cemetery's business goals.

It also means determining what success actually looks like and putting systems in place to measure it.

Ways to Work Together

  • Strategy Sessions

    Have a specific challenge or idea you'd like to work through?

    A focused strategy session gives us dedicated time to dig into what you're facing and identify practical next steps.

    These sessions are ideal for organizations that have the capacity to do the work internally but would benefit from an experienced outside perspective.

  • Cemetery Tourism & Engagement Assessment

    Know you want to do more but aren't sure where to start?

    An assessment takes a broader look at what you're currently doing and where the strongest opportunities may exist.

    I'll review your current public presence and programming, meet with you to understand where you want to go, and identify areas where your organization can strengthen its approach.

    You'll receive a prioritized roadmap with recommendations you can begin putting into action.

  • Project-Based Consulting

    Sometimes you need more than recommendations.

    A Grave Affair can work alongside your organization to develop a specific initiative, from creating a new tour or program to building a broader cemetery tourism strategy.

    Project scopes are customized based on what you're trying to accomplish and how much support you need along the way.

  • Workshops & Training

    A Grave Affair also offers customized training for cemetery staff, boards, volunteers, associations, and other groups interested in strengthening their approach to cemetery engagement.

    Sessions can build from A Grave Affair's existing presentation topics or be developed around a specific challenge facing your organization.

Not Sure What You Need? Let's Talk.

You don't need to have a fully developed project before reaching out.

In fact, you may only have the beginning of an idea. Maybe you've been thinking about starting tours. Maybe attendance at your events is growing and you're wondering what to do next. Maybe you know there are incredible stories on your grounds that aren't being shared.


Complimentary Discovery Call

Schedule a complimentary 30-minute conversation to tell me about your cemetery and what you're hoping to accomplish.

This isn't a sales pitch or a working strategy session. It's an opportunity for us to get to know one another, talk through what you're considering, and determine whether A Grave Affair could be the right partner to help you move forward.


30 Minutes | Complimentary | No Obligation